MILLENNIAL GURU. Talent Development Expert.
Next Gen Business Strategist.

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Dan Negroni

Millennial Expert, Business Coach & Consultant, Keynote Speaker

DAN NEGRONI is often described by his clients as their “most direct and caring” coach and management consultant. As CEO of launchbox, a leader in empowering individuals and organizations to achieve BOLD results by creating next-generation leaders, he is a master at leveraging his authentic, no-nonsense approach and diverse experience as a CEO, attorney, and sales and marketing executive to help clients communicate more effectively, build powerful relationships, and create high performing teams.


Provoke and inspire your workforce at your next corporate event or meeting


Chasing Relevance

6 Steps to Understand, Engage and Maximize Next Generation Leaders in the Workplace

by Dan negroni


By 2025 millennials will make up 75% of your employees and customers, and by 2017 they will carry the bulk of the world’s spending power. Companies that want to thrive and succeed cannot afford to ignore them. Yet, only 22.9% of organizations have a plan in place to engage millennials. The rest are mostly complaining about the “problem” of managing millennials.

We have a solution. Chasing Relevance provides a framework for addressing cross-generational issues and creating next generation leaders that is GUARANTEED to improve employee engagement, create high performing teams and increase retention.

Praise for
chasing relevance

What people are saying about the business management framework and tools to bridge the gap between non-millennials and millennials in the workplace

It is no coincidence that companies annually ranked among those that are most highly admired and best to work for are also ranked among those that are most profitable and have the greatest cap value in their industry category. With rare exception, these companies have created and then nourished a workplace culture within which personal growth and professional development thrive. What’s their secret sauce? The cross-generation leadership development that Dan Negroni with Jim Eber explain so brilliantly, so compellingly in this book. Bravo!
Bob Morris
Chasing Relevance is not only about Millennials. It’s about all of us working to connect with each other and to bridge the gaps between the generations for the greater good. With bold language and a powerful model, Dan Negroni urges readers to genuinely care, communicate, and build relationships from the inside out. Because to serve others, we must first understand ourselves. Read Chasing Relevance and start connecting!
Ken Blanchard
Coauthor of The New One Minute Manager® and Collaboration Begins with You
Chasing Relevance by Dan Negroni is a great resource, not just on how best to coach and manage Millennials to bring about greater productivity, it's a thoughtful examination of why we need to understand each other, cross generationally, to strengthen not only our teams but ourselves. It's this understanding that will make you a better manager and coach.
Keith Ferrazzi,
Author of the #1 NY Tines Bestseller
Who's Got Your Back and Never Eat Alone
Every C-Suite executive should read this book. If you can't speak 'Millennial' you might as well start shutting down your business now!
Jeffrey Hayzlett
Primetime Television & Radio Host,
Chairman C-Suite Network


Join us at an upcoming speaking engagement or one of our training workshops.


Corporate Speaking Event – LEAD San Diego
San Diego, CA


Chasing Relevance Book Signing Event
San Diego, CA


HealthTechS3 Trustee & Physician Conference
Kansas City, MO


Get in touch to learn more about our speaking, coaching and training programs to help your business win with millennials in the workplace and the marketplace.

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